Woman training

Migration of fitness studio customers

2,500+
studios transferred to Magicline
1.5 years
for the whole programme

Migration of fitness studio customers after several M&A transactions

Magicline is Europe's leading cloud-based software for fitness studios and its portfolio includes renowned customers such as McFit, CleverFit, BodyStreet, EasyFitness, FITSEVENELEVEN and EMS-Lounge. The software supports fitness studios in the efficient management, digitalization and acquisition of new potential members.

Following several company mergers and acquisitions, it was necessary to migrate customers from previous providers to Magicline. Over 2500 studios had to be transferred to Magicline in 1.5 years - and with them a huge amount of data. We at Micromerce supported Magicline in this by developing scalable software and infrastructure and also by developing specialist transformations with our own project teams. The biggest challenges in the development of software and transformation were the tight time frame, the parallel work on software, infrastructure and transformation and the large amounts of data and technical complexity.

We were able to solve many of the project's challenges by using our own work management software as a basis. This allowed us to quickly configure a customized back office for this specific use case, allowing us to focus on the technical specifics of the project.

The advantages in a nutshell:

Use of Micromerce work management software as the Magicline migration back office

Building a highly scalable infrastructure that goes far beyond conventional ETL tools

Concept and development of a tool for performing data migrations with JavaScript

Continuous testing and evaluation of data migration quality

Flexibility for adjustments and improvements throughout the migration process

Bring the system you need to migrate out of

30-minute call. Tell us what the source is and where it has to end up, and we tell you what the migration takes.

Or score your own onboarding first — no sign-up